Every year, technology companies prepare to unveil their most outlandish experiments at the Consumer Electronics Show (CES) in Las Vegas. The convention’s wall-to-wall array of zany gadgets, which run the gamut from nibbling animatronic plushies to exercise machines with ludicrously large OLED displays, instills wonder about what the future holds for consumer technology. Gawking aside, you don’t have to be a tech wiz to realize most of the innovations never hit shelves—but that’s part of the fun. At CES, companies seem more focused on pushing the envelope and tickling the imagination than hashing out price points and production.
The pandemic, of course, has thrown a wrench in the spectacle. The show once attracted 200,000 attendees but went fully virtual in 2021 and isn’t projected to meet its pre-pandemic attendance this year. Rising economic uncertainty, scant access to parts and manufacturing, and stagnant venture-capital funding are raising the barriers faced by startups seeking to bring products to market. Mass layoffs and policymakers suspicious of Big Tech’s dominance only reduce the likelihood that startups can cash out and get acquired by a large firm. This is all fueling tech analysts’ predictions of seeing familiar items on the floor and fewer tricked-out gadgets. Despite the grim outlook, this year’s edition has no shortage of innovation.
As expected, AI makes a major showing. In the wearables department, Citizen’s second-gen CZ Smart smartwatch features an AI-powered “self-care advisor” that leverages NASA and IBM technology to create personalized tips to boost alertness and combat daily fatigue. Beauty giant Neutrogena’s Skin360 app is teaming up with Nourished to create on-demand 3D-printed skin supplements with AI-driven personalized formulas. Our favorite? Q-Bear’s baby crying translator, a small crib-fitted device that can analyze if your ankle biter needs food, a diaper change, or to be held. (The Simpsons, of course, may have done that first.)
These, of course, are only scratching the surface. Below is a not-so-exhaustive list of the most notable debuts at this year’s show, which runs until Sunday, Jan. 8: