#hanako-maeda Stories

RUNWAY REDUX
Y2K, Pop-Punk, and Aughts Harajuku: A Vibe Shift is Afoot at Adeam

Forget bicoastal—Adeam’s CEO and creative director Hanako Maeda’s latest collection draws on...

Business of Design
Why Women Athletes Are Leaving Megabrands Like Nike

For some women athletes, eschewing contracts with household-name sports brands in favor of more...

Fashion
Adeam Sets Sail with a Nautical Collection

For Spring 2020, designer Hanako Madea offers an assortment of pieces inspired by the seaport city...

Design
Book Report: 21 Designers Relay What They’re Reading This Summer

Scroll through this guide for the best of the written word.